yss x loyal hana: closet cleanse!

loyal hana

A few weeks back, I featured the brand Loyal Hana in a Style The Bump: 32 Weeks post. I was wearing one of their epic nursing-friendly maternity dresses, and discussed the features and benefits of why this silhouette works so well during postpartum life. Loyal Hana is a brand that understands womens needs from both a practical and emotional perspective. While creating pieces that are functional to ease life once your new babe arrives, the line is simultaneously beautiful, chic and super stylish. Since I firmly believe in prioritizing personal style through the entire pregnancy process (and always!), I’m super passionate about the company and stand with the brands design goals which emphasize practicality paired with style! It’s no surprise that one of the brands partners, Julia Eisenstein, understands this mission so well too since she herself recently gave birth to daughter Beatrice 6 months ago. Julia says, “It was incredibly important to nurse my daughter Beatrice. With my son we had trouble at the beginning and the fear of him not gaining weight led me to pump a lot. I knew that in order to succeed I’d need to feel comfortable nursing wherever I was. Loyal Hana made this possible for me. I could get dressed every morning in something that felt pretty and in line with my taste. My favorite Loyal Hana piece on these warm days is hands down the Cybelle Dress, the leave print makes me happy. When you’re nursing, dresses are almost impossible. If you need to feed your baby while out, you have to hike up your dress and show everyone your tush. With the Loyal Hana zippers, the dress is super easy to nurse in and so comfortable.” Julia proves to be living Loyal Hana’s philosophy from ‘the belly to the boob and beyond.”

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With all that said, Julia and I decided to join forces for a special Your Soul Style x Loyal Hana Postnatal Closet Cleanse collaboration! While Julia refused to fall down the rabbit hole of self-neglect as she engages in motherhood for the second time around, she hadn’t explored the entirety of her wardrobe in many months, and was determined to get things in order. According to Julia, “The idea of a closet cleanse was so appealing to me because I felt lost in my closet. Clothes worn in-between my two children when I was spending energy on my body were completely out of the question. My pregnancy wardrobe has survived two babies and needed to be discarded. I was wearing a handful of clothes that I didn’t even bother to put away after the laundry. It was just the same thing every day. I had a generous walk-in closet filled with clothes I was holding onto for after I lost the baby weight or for sentimental purposes. I was most excited to cleanse to part with the baggage, the history, start fresh.” My goal with Julia as it is with all of my postnatal clients was to get her personal style situated for life with a toddler (her son Jonah is 3) and now Beatrice. As I discussed in my Postnatal Style Coaching interview with Well Rounded New York, women typically neglect this area once there is a new baby to contend with. It’s common for moms to lose sight of their own needs, and rely on what’s comfortable and easy. Julia hadn’t evaluated her closet in over a year, and with Beatrice now 6 months old, it was time to get down and dirty, and cleanse! While she is fortunately stocked with those amazing pieces from Loyal Hana, it was time to look at everything else. So we rolled up our sleeves, dove in and broke it all down.

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After a brief conversation evaluating the current state of Julia’s closet, we established a plan of action and began going through each individual item while I presented questions like, “does this fit?”, “when is the last time you wore this?”, and “do you even like this anymore?”. We simultaneously tried on and evaluated pieces she was unsure of to decide whether they were a yay or nay. While working through, Julia was not only able to see what had been unknowingly tucked away in her closet, but determined what still fit (literally and figureatively), and what as Marie Condo says in The Life Changing Magic of Tidying Up, “sparked joy”. I supported her while she let go of items that weren’t working in order to make room for newness, and we established a brand new baseline to build upon. One that made sense for her mom-of-two lifestyle, body and personal taste.

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Upon completion, Julia’s haphazardly organized closet was merchandised in a way that made sense. We pulled things together not only by category, but by color too which allowed for new perspective. The detox created a much lighter jumping off point and her closet was now filled with things she loved, made sense, helped her feel good and fit! We ended up with a ginormous bag full of items for donation, and a list of suggestions on what to buy to fill in the gaps. According to Julia, “The cleanse was everything I thought it would be. Jenny has a calmness to her that put me right at ease. There is nothing about her that feels rushed, and she takes her time working slowly but efficiently. Having someone there whose style I trusted was so helpful. We went through all the clothes I had collected and held onto for years. I was finally able to part with the look of the younger me, the night out shirts and the bridesmaids dresses. And I found pieces I used to love but had lost in the piles of clothes I didn’t wear. When Jenny left my closet felt inviting and warm, color coded, with everything for the upcoming spring and summer season right in my eyes view.”

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It was an incredible pleasure partnering up with Julia and Loyal Hana on this project. If you are looking for your own Closet Cleanse, check out my services page for details and reach out to connect with me at jenny@yoursoulstyle.com. Thank you to Julia and the Loyal Hana team for a great collaboration, and be sure to head on over to Loyal Hana to check out the brands amazing stylish collection of nursing friendly clothes!

wardrobe detox and reboot

closet cleanse

January is a time for renewal. It’s the beginning of a new year, and many of us decide to shed negative habits and establish a clean slate. Whether it be a new gym membership, a juice cleanse, losing weight, trying to be more positive, getting a new job, etc. there are many things on our to-do list that we’d like to up the ante on. With that said, in order to make this transition, we also need to rid ourselves of the toxic, excess weight that is holding us down. For some, this may even go as far as our own wardrobes. Have you ever looked inside your closet and thought, “I have too many clothes that I don’t wear, don’t feel good in, and truthfully don’t even like anymore”? It’s a question that haunts all of us when we wake up in the morning and decide to get dressed. Our closets are overflowing with items that just aren’t working anymore, and putting together a look becomes a chore, rather than a pleasure.

At the close of 2014, there was a lot of press on “Closet Cleaning”, and like Marie Condo, author of, “The Life-Changing Magic of Tidying Up: The Japanese Art of Decluttering and Organizing” and Jill Martin, contributing Editor on The Today Show, I too can relate to the importance of creating a healthy closet/wardrobe foundation, one that you feel good about, does not overwhelm, can easily get dressed from, and walk away feeling fantastic because of. I recently made a shift in my own closet, because since newly pregnant about 50% of my wardrobe doesn’t fit. It got depressing looking in my closet and having to sift through what would work and what did not. Instead of keeping those items that I know I won’t be wearing for another 6-12 months in prime real estate position, I separated them out and put in a different section so to not be a distraction while getting dressed. Now everything I can wear, and does fit is accessible. Clothes are important and what you wear is meaningful. It doesn’t make you pretentious, topical or even shallow to accept this fact. What we put on our bodies matters and how we present ourselves to the world has a direct relationship to who we are inside. Not feeling good about the collection you are pulling from, can send you down the wrong path and affect your entire day! We’ve all been there.

The goods news is that I am here to help! Through a one-on-one Closet Cleanse, we can move through your closet together and discard the toxic clutter, DETOX, get organized, and set you up with a successful wardrobe that you feel good about. We will ask questions like, “When is the last time you wore this?, How do you feel when you wear this?, Does this item really fit anymore or are you saving it for when you lose/gain weight? What motivated you to buy this?” and evaluate organizational strategies and establish best practices. I will also provide tips and techniques on how to style the “keep items” together that you never even thought of! In the end, you will walk away with a clutter free closet, full of what you love and a new perspective on your wardrobe with tons of possibilities. Some clients even say they feel like they went shopping, even though they haven’t bought a thing! A Closet Cleanse is a cost-effective way to reinvent your existing wardrobe. It’s time to regain control of the abyss that has become your closet, which should be dazzling and not daunting.

I’ve been working with various clients on the Closet Cleanse program for just over a year, and this is what one of them had to say after our time together:

I am nearing 40 and just had my second child. Suffice to say that my body has changed, and before I found Jenny, my closet was a source of stress. Nothing fit right and if I had to get dressed up for something it felt like a crisis. I never felt great leaving the house. With two little kids I didn’t have a lot of time to shop, and when I did I seemed to always bring home the wrong thing. Meeting Jenny was a game changer! To start she asked a lot of questions about my personality and lifestyle, and took time to help me shape a personal style, something I had never done. The closet cleanse we did was amazingly cathartic!  She helped me identify clothes I could let go of, and others, many that had been “lost” in my closet that could be incorporated into my new look. We then went shopping to round it out. I really appreciated that she was able to incorporate reasonably-priced items and plan for bigger purchases once I lose baby weight. I feel great!  I open my closet and can pull together a stylish (or sexy) outfit quickly, and it all feels right for me.

This could be YOU!

Take care of yourself in 2014 and start your year off right with styling yourself from a wardrobe that empowers you. Walk out the door confidentially in the morning with your head held high, in a head-to-toe look that tells the world that you are ready to take it by storm!

For a limited time only, I am offering FREE consultations so hop to it and get in touch with me directly at  jenny@yoursoulstyle.com for inquiries or if you just want to find out more about the service. I look forward to speaking with you, and setting you up for the year ahead and beyond!

image via le fashion