UPDATE WITH CORRECT LINK! Clearly, I’m rusty on here.
It’s been way too long since I’ve updated the blog portion of this site (motherhood, pregnancy and welcoming new baby Bloom Paz may have something to do with it), but I wanted to get this New York Family article (linked here) front and center because I have lots cued up for 2020 and I’m hoping this feature is just one of the many in the coming year. True story: I took Vida to Jefferson Library two weeks ago, and it was the first time I saw the feature in print. Was super fun to show my baby girl her mama on one of the spreads, and furthermore a photo of her (above). More to come….soon! xx Jenny
Who What Wear recently published an editorial on white dresses and confirmed that “as it turns out, “white dress” is the most searched apparel item, according to the analytics firm SEMrush”.But I got to thinking, “sh*t, I’ve always loved white dresses” so trend or no trend, I’ll be coveting a new round-up for Spring/Summer 18 anyway. And you might too. That all said, I’ve pulled together a few of my latest faves below (including the above style from Rejina Pyo) and styled the above to give you an example of how to make your white dress transitional as we move towards warmer days. Also, don’t forget to check out my instagram stories for a weekly Look Of The Week, + archived looks are saved in my highlights under “SHOP”. Besos. xx Jenny
2018 already feels like it’s kicking my ass, but in all the right ways. There seems to be a new creative flow that took a nap towards the end of 2017, and since Jan 1, it’s awoken – which I’m grateful for. As an entrepreneur, motivation + drive has to come from within since no one else is holding me accountable except myself. Your Soul Style is my first baby, but with my actual baby’s arrival (hi, Vida!), there is more to manage and it takes more brain power to refresh, reboot and push forward. But, I’m here and ready!
That all said, a few new initiatives for 2018 include kicking back up my Spotlight feature which I haven’t worked on since 2015(!), a relaunch of my site (that was a 2017 goal, but has since pushed into this year), creating more content for this site, and my instagram handle plus more. Tomorrow, I’ll be launching a “Look Of The Week” feature which will build out seasonal looks from head to toe, and be shoppable directly from instagram stories. It’s a new idea, and I’m excited about it. All feedback welcome!
So without further ado, take a peak of my first “Look Of The Week” above, getting me all sorts of excited for SS18! Yeah yeah, it’s pretty frigid here in NYC, but I’m manifesting into the warmer days ahead. Join me!
Keeping it real with the beautiful women behind Birdsong. Thank you for featuring me as your “Mama of the Month”. I’m humbled and grateful to stand alongside you both.
An excerpt from my interview….
“I had ideas about motherhood before becoming a mama, but the process was way more intense then I could have imagined. And not in a negative, “I can’t handle this” way (even though it’s all very overwhelming), but just in a deeply emotional and cathartic one. I now live by the motto “you can never know until you know” because realistic entry was incomparable to anything else. It feels cliche to say, but when Vida was born, so was I. Well, a newer version of myself. In the second between physical oneness and separation, it was go-time to embrace my highest self. All former life lessons were ripe and ready to be put into practice, in a real, practical and mindful way. It wasn’t about me anymore. It was about her. That all said, my flow fortunately felt organic and I’m grateful for that. It’s complicated and there’s a lot of unknowns to navigate (hi! mastitis, raging emotions, debilitating exhaustion and the inability to sit for 3 weeks!), but I made a conscious decision to follow my gut, tuning out the outside noise of cultural pressure and listened to my baby. This helped me to really let go, TRUST and follow my own instincts. I advocate for the philosophy that as humans we are all so completely different and embracing that uniqueness begins the minute we arrive earthside. So when Vida was born, I instantly put down the parenting guides, pulled back on asking others for advice and made sure to meet my child where she was. I continue to practice this parenting style in everything I do.”
If you’d like to read more from my interview which includes my recent mama heart-burst moment and a head-to-toe look I styled for a mama on-the-go, head over to the Birdsong blog here.
Super excited to let you know about a very cool Private Shopping Event which I’ll be co-hosting with Leo & Sage, Sclarandis, Red Flower and GoGo, gorgeous brands that I adore and think you will too. The event will be on October 17th from 5p – 9p, with exclusive promos that include 20% off retail prices from Leo & Sage + Sclarandis, and with purchase I’ll be offering 15% off any YSS service too.
All details on the invitation above, and please RSVP directly to me @ firstname.lastname@example.org if you will be attending.